Lagos will host the first Africa Film Content Market (Nov 3–6, 2025), a new platform for rights sales, co-production deals, and industry partnerships.
September’s launch session, staged this week, laid out the basics: how markets work, what buyers expect, and why only a curated subset of Nigeria’s 1,000+ films per year can realistically travel.
The test ahead: Can AFRIFF build enough trust and consistency to join an increasingly crowded existing market landscape across Africa—Durban, Marrakech, Cairo, SICA (Abidjan), MICA (FESPACO), MashaRket (Kigali), FAME Week (Cape Town), and more—as a reliable stop for international buyers and sellers?
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