As streaming increasingly becomes the dominant form of content consumption across Africa, a September 11, 2024, virtual pan-African roundtable, hosted by Lagos, Nigeria-based Creative Economy Practice at Co-Creation Hub (CcHUB), offered listeners (including myself) a valuable perspective on the “Africa streaming story.”
Unlike typical media coverage that often focuses on the viewpoints of executives at streaming platforms like Netflix or MultiChoice’s Showmax, this discussion brought together two African filmmakers who have firsthand experience maneuvering relationships with these streamers.
Kenyan director Tosh Gitonga and Ugandan cinematographer and director Loukman Ali shared their understandings and experiences, providing a ground-level view of the opportunities and challenges facing African filmmakers in the age of global streaming platforms.
I listened to the 90-minute discussion titled “Getting Your Movies On International Streaming Platforms.”
Their points of view are particularly useful as authentic, practitioner-based insights into an industry often discussed from a more removed, corporate angle.
Akoroko Premium subscribers received a comprehensive breakdown of the informative roundtable, along with my own insights and takeaways. To receive, subscribe at: https://akoroko.com/subscribe/