The Canal+ / MultiChoice Baseline: Content Direction, Production Hubs, and Market Structure After the Takeover

Canal+’s takeover of MultiChoice has created the largest media group operating in Africa — more than 40 million subscribers, nearly 70 countries, and a unified structure linking DStv, Showmax, Canal+ Afrique, myCanal, and GVA’s fibre network.

Most early updates focused on ownership, leadership, and infrastructure. What had been missing was a content-level explanation of how the combined group plans to handle African stories, IP, and production partnerships.

That changed on November 13, thanks to the first interview with Anna Marsh, the executive now responsible for all Canal+ Group content (outside sport) and head of Studiocanal.

Her remarks offer the clearest, albeit early, view yet of where Africa sits inside the company’s global strategy.

Key points:


• Studiocanal becomes the export engine for African films and series.
• Africa is treated as a source of global IP, with an explicit push into English- and Portuguese-speaking markets.
• South Africa anchors the first integrated production hub, including the first M-Net / Studiocanal co-production already shooting in Cape Town.
• And more…

This Akoroko Premium / African Film Press (AFP) baseline brings together every confirmed development since late 2024 for the clearest picture so far of how African stories, talent, and markets fit into the new Canal+ / MultiChoice structure heading into 2026.

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