
Four years ago this month, Akoroko launched. Akoroko Premium came two years later in April 2024. In that time, the quarterly analysis has been written — the biannual, the annual — the same analysis, more or less, every time. The conditions have not changed materially enough to produce a different analysis. That is the honest thing to say at the end of Q1 2026. It’s not a criticism of the work. It is an observation about the conditions.
Netflix arrived in 2016 with ten years of runway ahead of it and spent that decade learning slowly and expensively — around $400 million total — that copying its model from elsewhere onto a continent it did not understand was not a strategy. Amazon came and left in under three years. Showmax was relaunched in 2024 with hundreds of millions in funding, generated a fraction of that in revenue, and is set to shut down at the end of this month.
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